Although this is a drop from last 年 (IU was 10th in 2014), she still is high ranked!
Forbes Celebrity 40 is determined 由 first taking the 最佳, 返回页首 100 most searched people of the 年 (data provided 由 Nate) and ranking them based on 4 different measures:
1. Sales - estimated based on appearance fees, CF guarantees album sales, etc. + reported overseas income
2. Media exposure - number of apperances in the 最佳, 返回页首 3 newspapers, covers of 8 magazines, Ilgan Sports
3. 电视 exposure - CF model ranking and appearances on talk shows and variety shows
4. Professionalism - TV ratings for actors/MCs, total audience for movie actors, Gaon digital and physical sales rankings for singers, competition results for athletes
Final 列表 is the 40 名人 with the highest average ranking across all 4 categories.
*Note that sales especially are subject to error because data may not always be complete.
Korean source: link
Translation source: link
(note: It also appears 李知恩 ranked 8th 总体, 整体 for sales)
Forbes Celebrity 40 is determined 由 first taking the 最佳, 返回页首 100 most searched people of the 年 (data provided 由 Nate) and ranking them based on 4 different measures:
1. Sales - estimated based on appearance fees, CF guarantees album sales, etc. + reported overseas income
2. Media exposure - number of apperances in the 最佳, 返回页首 3 newspapers, covers of 8 magazines, Ilgan Sports
3. 电视 exposure - CF model ranking and appearances on talk shows and variety shows
4. Professionalism - TV ratings for actors/MCs, total audience for movie actors, Gaon digital and physical sales rankings for singers, competition results for athletes
Final 列表 is the 40 名人 with the highest average ranking across all 4 categories.
*Note that sales especially are subject to error because data may not always be complete.
Korean source: link
Translation source: link
(note: It also appears 李知恩 ranked 8th 总体, 整体 for sales)